everything your 

brand needs.  

Midweek Studio builds FMCG brands people notice, understand, and remember. We cut through short attention spans, fickle consumers, and a competitive market, with direct communication, fast turnarounds, and a team that scales with the project. No detours and no agency bloat.

All services are available on their own or combined into a full 360° package — structured around what your brand actually needs.

Brand strategy

Positioning, category insight, and a clear point of view, the foundation every strong brand needs before design starts.

Brand identity

Identity systems built to be recognized instantly and remembered easily. Logo, color, type, and the rules that hold it all together.

Packaging design

Packaging designed to sell in three seconds, on a crowded shelf, in a digital storefront, in a customer's hand.

Design systems

Scalable systems that keep every touchpoint consistent as your brand grows across products, markets, and teams.

The word 'PENNY' in large, bold, purple letters.
Levi's logo in purple and black.
Text in bold purple letters spelling 'SCHWARZ' on a plain background.
The word 'foetex' in large, bold, purple letters on a transparent background.
The word 'foetex' in large, bold, purple letters on a transparent background.
The text 'Beiersdorf' in bold, purple letters on a black background.
The word 'zero' written with stylized purple letters on a black background.
Bold text with the words 'BLOOM 2000' in black outline, purple background.
the word 'Lornamed'
The logo of Netto, featuring the company name in bold purple letters and a circular icon with a silhouette of a horse's head.
Purple logo with the text "Valse Mollen" and "Siden 1899", featuring a leafy branch design.
Müller logo with stylized 'M' inside a decorative square and the word 'Müller' in purple font.
Large blue logo spelling 'co-op' in lowercase with a stylized 'p' that extends below the other letters.
Text that reads 'BILLA' in bold purple letters.
Close-up of the word "EDITED" in bold, purple letters on a white background.
Close-up of a purple logo with the letters 'EWI' and two small circles above the initials.
Close-up of a purple logo with the letters 'EWI' and two small circles above the initials.

Have a brand
that deserves
more attention?

call or message on +49 151 23 96 44 79